Education Expert Shares Joy of Reading with Preschoolers

New Brunswick, NJ – You might not expect to see preschoolers nestled in the comfy chairs and sofas of Starbucks, but at 10:30 a.m., December 14 at the George Street Starbucks in New Brunswick, some 30 preschoolers will share a holiday treat when early education expert Ellen Frede will read a special children’s story to them as part of Starbucks’ drive to collect books for The Bridge of Books Foundation.

Frede is co-director of the National Institute for Early Education Research (NIEER) who, along with Starbucks, is helping to highlight the need for donated books for The Bridge of Books Foundation that distributes new and used books to needy children and children’s organizations. Frede is a developmental psychologist specializing in early childhood education.

The Bridge of Books Foundation gives books to foster family agencies, homeless shelters, Head Start programs, underfunded schools and after-school programs, neighborhood centers, boys and girls clubs, and directly to children at food pantries. The Bridge of Books organization provides a wide range of used or new books that meet the needs of children from preschool through high school. Working with Starbucks, they are seeking books to donate to children through the holiday season and beyond.

WHAT: Early education literacy expert reads to New Brunswick preschoolers as part of a holiday book drive.

WHO: Ellen Frede, co-director of the National Institute for Early Education Research at Rutgers University; Abigail Daly, Executive Director, The Bridge of Books Foundation

WHEN: 10:30 a.m., December 14

WHERE: Starbucks, 391 George Street, New Brunswick, New Jersey

Reporters and photographers are welcome to attend.


The National Institute for Early Education Research (, a unit of the Graduate School of Education, Rutgers University, New Brunswick, NJ, supports early childhood education policy by providing objective, nonpartisan information based on research. NIEER is supported through grants from The Pew Charitable Trusts and others.

Directions: Route 18 North to Route 27 South. At second light, turn left onto Neilson Street (Hyatt on the left side) and make first right onto Church Street. Parking garage is on the left on Church Street. Once parked, follow Church Street, turn right onto George Street and Starbucks is on the right side.

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